Get a cuppa Joe, or beer or wine, at the Second Annual Coffee Fest, and become part of a community effort to raise funds for the Winters Education Foundation, the beneficiary of this year’s event.
The event, which happens on Saturday, March 24, from 12-5 p.m. at Rotary Park and along the first block of East Main Street, is once again sponsored by Steady Eddy’s Coffee House, and Carla Wroten, who co-owns the business along with her husband Mel, has been working on pulling the event together for months. She says in addition to raising funds for a local non-profit group, she wants the event to inspire community members to participate in supporting community groups and activities.
Another goal, says Wroten, is to emphasize the role that locally-owned businesses play in making Winters a nice place to live.
“The idea for the festival came from a deep-rooted passion for supporting local and family owned storefronts in town,” says Wroten. “In other festivals, we don’t get an opportunity to be highlighted as much, and I want this festival to be considered ‘the’ town festival that strongly supports and features local and family-run businesses, especially storefronts.
“Our advertising for the event highlights each participating business, and tells our customers that we support them and how to contact them. We want to cross-market and grow the local network.”
The businesses that will be participating in this event include Mister Sign, CAL INC (where Wroten also works for her family), Made in the Shade, Winters Healthcare, KUIC, R&V Screen Print, The Clayground, Claire’s Cupcakery/Custom Wreaths, MVP Monticello Veterinary Practice, Serendipity Hair Salon & Spa Inc., Buckhorn BBQ truck, Primo’s Barbershop, Close Quarters Salon, Minds in Motion Dance Studio, Turkovich Family Wines, Berryessa Gap Vineyards, Anytime Fitness, Edge Fitness, Discover Winters, Bella Boutique and Preserve Public House.
In addition to these businesses, the Winters Education Foundation, the Winters combined PTA and the Winters Police Department will all be participating with booths at the event.
In addition to coffee and tea tasting, and beer and wine booths, there will be food and vendor booths, as well as a Kids Corner with free children’s activities, and a Business Corner, which will feature the local business community. Wroten says she is asking the participating businesses and non-profit groups to use their booths as a means to reach out to community members.
“We are asking them to dress up their tables and have marketing literature out to show others that their business is available and excited to be working within our local and family-owned network.”
In addition to this wide variety of booths, free entertainment is planned all day at the gazebo. Local musician and Steady Eddy’s Open Mic hostess Nancy Northrup will serve as the entertainment MC. Besides Northrup herself, the lineup includes Sapphire Sisters, Fountains of the Sun, Kevin Patrick Radley and Friends, Roger Kohn, Dan Dressen, Dave Esparza and Friends, Terry Pasquale Jazz Band, Michael Musial and The Big Poppies.
It’s a day packed full of fun and friends both old and new, but the main goal of the event is to raise money for the Winters Education Foundation (WEF), which strives to give financial support to educational programs and enrichment programs throughout the Winters School District campuses. The WEF will receive 100 percent of the profit from beer and wine sales. The beer and wine for the event has been donated by Sudwerk Brewery, Turkovich Family Wines and Berryessa Gap Vineyards. There will additionally be donation spots stationed throughout the event.
“We’re trying to get everybody to participate,” says Wroten. “We’re trying to get 100 percent participation from local and family-owned businesses.”
There is no charge to attend Coffee Fest, and the entire community is welcome.
For more information about Coffee Fest, contact Wroten at Steady Eddy’s Coffee House, 5 East Main Street, 795-3588 or email@example.com.