All traditions start as something new. With time, attendance and enthusiasm, that something new can turn into a full-blown annual event like the Tractor Parade. This is why Delaney Holden of Holden Events is orchestrating a Holiday Bazaar – her something new – for Winters to enjoy.
The Holiday Bazaar is scheduled to take place on Dec. 11 from 9 a.m. to 2 p.m.
While most 21-year-olds are worried about taking the perfect selfie, Holden opted to start her own event business. A one-woman-wrecking-crew, Holden takes care of every aspect of Holden Events from planning to execution and everything in between.
“I launched Holden Events in April 2021. I just love supporting small businesses and events like this gives local and small vendors an opportunity to sell themselves,” said the Vacaville native. “To give people and businesses an opportunity to promote themselves is my number one goal and to do it at different locations.”
If one were to doubt Holden’s event-planning prowess, it’d be important to recall the 3,000 attendees she drew to an event she recently put on for Green River Brewing & Taproom. She is, however, expecting even more on Dec. 11 for her Holiday Bazaar event.
“There’s going to be a mix of 120 vendors of all you can imagine. Woodworking, handmade items, kids’ things, clothes and we do a whole mapped layout with cheery Christmas vibes,” Holden said breaking down the details of the event. “We’ll be having pictures with Santa all day at a Winter Wonderland. There will also be a toy drive for ‘Toys for Tots.’ Vendors will all be giving a raffle item where the Winters Farm to School organization will be running the booths and will also be receiving the earnings of the raffle. This has been the biggest event I’ve ever done and want to make sure it’s community-driven.”
By big, Holden is referring to not just the 120 vendors that will be at the event, but the convoy of food trucks and live music as well. All this will take place down Main Street and part of First Street which will be blocked off by barricades.
“We’re encouraging everyone to stay open from an association standpoint because of the influx of people that will be in town. But it depends on the business and location since some are participating at different levels,” said Chris Turkovich, owner of Turkovich Family Wines and the Winters Downtown Business Association President. “Delaney’s done a good job organizing this and we can easily see a huge turnout. In the future we’ll see what date works best for this event, but we’re happy she’s doing this for downtown and happy to work with her.”
The scale of putting on an event of this size is enough to reduce one to a nervous puddle. For Holden, it’s just another day in the office where taking on challenges is just part of the job.
“I have such expectations for these events and for Holden Events as a whole. I always want to deliver and take pride in being a one-woman-show and making sure it’s all done right,” Holden said discussing her extensive to-do list on planning the Holiday Bazaar. “I started by emailing the city, sent out all the paperwork like the special events request and the amplified sound permit. Then it had to get approved by the city, then I had to send out vendor applications on social media, and as the applications came in, I approved them and got payments, then port-o-potties had to get purchased, I had to make sure the vendors had single-day business licenses from the city and do social media promotions.”
To stay up-to-date on Holden Events, check them out on Instagram, Facebook and Twitter as well as www.holdenevents.com.